The Managerial Path to Return on Quality: How Individual and Collective Belief Systems Evolve in the Firm (04-107)

نویسندگان

  • Christine Moorman
  • Roland T. Rust
  • Peter R. Dickson
  • Jan-Benedict E. M. Steenkamp
  • Dominique M. Hanssens
  • Ana Valenzuela
  • Ravi Dhar
  • Florian Zettelmeyer
چکیده

The Marketing Science Institute supports academic research for the development— and practical translation—of leading-edge marketing knowledge on issues of importance to business performance. Topics are identified by the Board of Trustees, which represents MSI member corporations and the academic community. MSI supports academic studies on these issues and disseminates findings through conferences and workshops, as well as through its publications series. MSI Reports (ISSN 1545-5041) is published quarterly by the Marketing Science Institute. It is not to be reproduced or published, in any form or by any means, electronic or mechanical, without written permission. The views expressed here are those of the authors. Working Paper Series The articles that appear in MSI Reports have not undergone a formal academic review. They are released as part of the MSI Working Paper Series, and are distributed for the benefit of MSI corporate and academic members and the general public. Subscriptions Annual subscriptions to MSI Reports can be placed online at www.msi.org. Questions regarding subscriptions may be directed to [email protected]. Past reports MSI working papers published before 2003 are available as individual hardcopy reports; many are also available in downloadable (PDF) format. To order, go to www.msi.org. Corporate members MSI member company personnel receive all MSI reports (PDF and print versions) free of charge. Academic members Academics may qualify for free access to PDF (download-able) versions of MSI reports and for special rates on other MSI print publications. For more information and to apply, go to " Qualify for academic membership " on www.msi.org. Classroom use Upon written request, MSI working papers may be copied for one-time classroom use free of charge. Please contact MSI to obtain permission. Submissions MSI will consider a paper for inclusion in MSI Reports, even if the research was not originally supported by MSI, if the paper deals with a priority subject, represents a significant advance over existing literature, and has not been widely disseminated elsewhere. Only submissions from faculty members or doctoral students working with faculty advisors will be considered. " MSI Working Paper Guidelines " and " MSI 2004-2006 Research Priorities " are available in the Research section of www.msi.org.

برای دانلود متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

ثبت نام

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

Compassion Is a Necessity and an Individual and Collective Responsibility; Comment on “Why and How Is Compassion Necessary to Provide Good Quality Healthcare?”

Compassion is a complex process that is innate, determined in part by individual traits, and modulated by a myriad of conscious and unconscious factors, immediate context, social structures and expectations, and organizational “culture.” Compassion is an ethical foundation of healthcare and a widely shared value; it is not an optional luxury in the healing process. While the interrelations betw...

متن کامل

The impact of interwoven integration practices on supply chain value addition and firm performance

Drawing on the supply chain (SC) management literature, this article conceptualizes and empirically tests a framework that shows how both external and internal integration practices are significant and positively associated with SC value addition and firm performance. The framework also tests the impact of value addition as a reinforcing factor on firm performance. The outcome of this investiga...

متن کامل

The Path: Dızgun Bawa, As an Example of Relation between Belief and Life Style

This article is an anthropological examination and analysis of a Dersim-based mythical story, focusing on its meaning and function in belief and the practice of daily life. Within this scope, the Dızgun Bawa myth, revolving around a central sacred figure, is broached and analyzed here as a text comprising a basis for the construction of collective discourses giving way to socially functional me...

متن کامل

Inter-Partner Interactions and Knowledge Transfer Mechanisms in the Chinese Automotive Industry: A Qualitative Research Based on Dual Managerial Perceptions

The purpose of this study is to extend the existing knowledge of inter-firm knowledge transfer research and provide a deeper understanding of knowledge transfer practice in an alliance context, as well as the reasons for such a practice. This study reports on relevant results derived from semi-structured interviews with 16 top managers in a Chinese international joint venture (IJV) formed by tw...

متن کامل

asset pricing anomalies at the firm level

Anomaly is deviation from common rules and in finance it can be defined as a pattern in the average of stock return that is not consistent with the prevailing asset pricing models literature. For anomaly investigation two common methods are used: portfolio approach and individual firm approach. This paper wants to shed light on anomalies of capital asset pricing model at the individual firm lev...

متن کامل

ذخیره در منابع من


  با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید

برای دانلود متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

ثبت نام

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

عنوان ژورنال:

دوره   شماره 

صفحات  -

تاریخ انتشار 2004